We've spent 7 years and $2.5m+ of our own money learning what makes leads convert in service businesses. The case studies below give you a sense of what's possible in your sector.
Some of the brands we've generated leads for
WA Group came to us with an unpredictable pipeline. 12 months later, the picture looked very different. Here's the story in their own words.
"They needed a pipeline they could plan around, not one that depended on luck and word of mouth. We agreed the number, put it in the contract, launched the campaigns."
The figure above is one client's outcome. Individual results vary significantly based on sector, capacity, budget, and sales execution. Not typical of all clients.
We've put this together to give you an idea of what's achievable in your sector. Pick the one closest to your business.
Note Examples shown reflect outcomes from specific clients at specific points in time. Results vary based on sector, capacity, budget, and sales execution. Past performance is not a guarantee of future results.
The results above are real outcomes from specific clients. What works for them won't translate one-to-one to you, because your sector, team, sales process, and the person picking up the phone are all different.
Anyone who tells you they can guarantee revenue, close rate, or anything past the lead is lying. We can build the engine that delivers qualified leads to your phone. What happens on the call is your craft, not ours.
What we've seen matter mostThis isn't theory. 3,000+ businesses, 116+ sectors, $2.5m+ of our own money spent on our own lead generation. The same team and the same infrastructure that will build your pipeline.
From local US trades to international service brands, we've built lead generation engines across six markets.
Three reasons clients sign with us instead of one of the many other lead gen companies.
Your minimum monthly lead number is agreed before you sign and written into your client services agreement. If we miss it, we work for free until we hit it.
Every lead is yours and yours only. Never shared, never resold by us. You're not racing competitors to the phone on the same inquiry.
Ads, creative, landing pages, tracking, optimization. We run every part of the lead gen engine so you can focus on calling the leads and growing the business.
Every client gets the same engine, built around your sector. Here are the four stages from first call to monthly leads.
20-minute call. We learn your business, capacity, current pipeline, and where it's falling short. You learn your guaranteed monthly lead number.
We build everything. Ads, creative, landing pages, tracking, qualification logic. All using the patterns we've tested across 3,000+ clients in your sector.
Campaigns go live. Leads start landing in your portal. Your team picks up the phone. We track everything from impression to inquiry.
Every month we refine the engine. Creative, targeting, landing page tests, qualification. The longer you run, the better it gets.
We ask every client for honest feedback. Here's a sample, taken at random.
Three months in and we'd already replaced our entire marketing budget with exclusive leads. The portal is genuinely useful, not just a dashboard nobody opens.
What sold us was the contract. Nobody else would put a number on it. We're 14 months in and they've hit the number every single month.
We tried two other lead gen companies before this. Both burned through $20k and gave us shared leads. This is the first time it's actually worked.
Honest, direct, and they actually care about whether the leads close. They've helped us refine our sales script as much as the lead flow.
The exclusive leads thing isn't a gimmick. We used to get the same name as three competitors. Now they call us first because nobody else has them.
Pipeline went from feast-or-famine to steady within 60 days. We've hired two more salespeople just to handle the volume.
Individual results vary. These outcomes are not typical and depend on sector, budget, capacity, and sales execution. Testimonials reflect the experiences of specific clients only.
A few things people ask before booking the call.
No. These are outcomes from specific clients at specific points in time. Results depend on your sector, available budget, capacity to handle leads, sales execution, and a long list of other factors outside our control.
What we do guarantee is your minimum monthly lead number, written into your client services agreement. That's the part you can plan on.
116+ over 7 years. The grid above shows a sample. Ask on the discovery call about your specific sector. There's a very good chance we've worked with quite a few people that do what it is you do.
Probably. We've published a sample, not the full 116+. Book the call and we'll tell you honestly whether we've worked in your space, what we've seen, and whether we think we can hit a number for you.
No. Our client agreements include confidentiality, so we don't arrange reference calls. We've also found they don't add much in practice. What matters is what's in the contract: your minimum monthly lead number is written in, and we work for free if we miss it.
Those depend on your sales process, not the lead. We generate the lead only. Your team picks up the phone, handles the conversation, and closes the deal. That's why we don't guarantee revenue, only leads.
7 to 14 days from signed contract to first leads. We move fast because we understand a lot of our clients are in a rush to go live.
One conversation with a lead gen expert. You’ll know your guaranteed monthly lead number, whether your sector is still open, and exactly what comes next.
Book Your Discovery Call →We’ll tell you on the call. You leave with a clearer view of your lead gen than you walked in with.
You leave with a specific number, a clear plan, and a guarantee in writing. If you want to work with us, great.
